Email marketing isn’t just about sending out newsletters and hoping for the best. It’s about building relationships through highly targeted communications. Here’s how we can help you capture more attention, increase customer retention, and improve revenue from your email marketing.
With 59% of marketers reporting email as the biggest driver of ROI, no business can afford to ignore the value of an effective email marketing strategy.
At Climb Online, we have built our own in-house team of email marketers who are committed to developing bespoke strategies that help you achieve your own engagement targets and support your wider marketing goals.
We’ve developed and honed our own approach that’s underpinned by the following six principles:
We produce email campaigns that create a sense of 1-to-1 conversation between your brand and every recipient. We also focus on building valuable relationships with your audience to turn your customers into true brand advocates.
In the age of data, privacy is a huge consideration. To make sure your campaigns are respectful and comply with data protection laws, we ensure that we only engage with the people who have agreed to hear from you, and only about the topics we know they are interested in.
Every new message we send is backed by data. We analyse previous user behaviour and interaction levels to determine what your emails need to say, how they should be designed, and who receives them.
Your contacts want to feel like they’re engaging with a brand that ‘gets’ them. We create messaging that’s on the level with your customers; the kinds of communications that start conversations and encourage prospects to take real action.
We set clear KPIs for every campaign, so you know exactly what we’re setting out to achieve, and how these KPIs complement your broader marketing objectives. Our team will also keep an eye on key metrics like your bounce rates, click-throughs, and email conversion rates.
Using a wide range of email marketing platforms and tailored software to ensure we create highly personalised strategies to create successful campaigns.
We ask you to set up your own account, so everything is yours to keep from the very start of your campaigns.
Our Work in Action
Using the latest tech tools, our email marketing team will manage the entire email marketing process, from carrying out audits and account set-ups to devising email flow strategies and managing campaign sends, analysis and amends.
Clear Channel UK is a leading ‘Out of Home’ [OOH] media company. Breaking from Brand: How Climb Online bought advertising Out of Home.
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Made.com is the online destination for elegantly designed affordable furniture to create your dream home.
A 10 times increase in keywords ranked in the top 10 positions on Google in the UK, France and Germany since the launch of the campaign.