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Climb Online appoints new Head of Digital

Climb Online

Digital marketing agency, Climb Online has announced the appointment of its new Head of Digital, Lotta Eloholma.

The agency has recently joined forces with global digital agency group, xDNA, creating one of the largest full-service digital marketing and software agencies in the UK.

Further strengthening Climb Online’s digital capabilities, Lotta will be overseeing all media channels, while bringing new and existing channels closer together. As the voice of the agency’s media teams, her focus will be working across media departments, facilitating collaboration and leveraging synergies.

Lotta’s previous role at Climb Online as Head of Social has seen her work with major brands including Beauty Pie, Carbon Theory, Gym King and Imagine Cruising.

Speaking on the new appointment, Lotta Eloholma said: “I’m excited to be stepping into the new role at Climb Online to help to take our offering to a new level. The Head of Digital role was a natural progression for me within the company after a successful tenure at growing our social offering. I’m looking forward to getting stuck into the opportunities that this new role brings.

“The four and a half years as Head of Social gave me exposure to some amazing opportunities to develop our social offering. I am also proud to have personally led the development of Climb Online’s approach to paid social strategy, especially in the eCommerce space, and to have grown the team, making the department part of Climb Online’s core services.”

Michael Bush, Managing Director of Climb Online, confirmed: “Lotta has been an asset during her time as our Head of Social, so we are delighted to see her bringing that same energy and ambition to the Head of Digital role.

“Her immense experience working with leading brands gives her the edge as our thought leader for all digital-related activities, as Climb Online looks to establish and build on a world-class digital marketing offering.”

Established in 2015, London-based marketing agency Climb Online has honed a proven track record in helping private and enterprise organisations achieve their business objectives via core services in SEO, paid media and social media marketing, with a leading client portfolio of key brands including HERA, TOMS and Carbon Theory.

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